Popsa is a space to process through photos

As a teenager, I taught myself how to design and code from my bedroom. It felt like I was gaining superpowers—skills that allowed me to express emotions and share stories in engaging ways.

I pursued a degree in architecture, which taught me how to influence the moods of people I would never meet through thoughtful design. Good products, much like good architecture, are not just functional but also pleasurable and thought-provoking. They engage the senses and inspire people to see the world through a different lens.

For the first time, anyone can create beautiful artifacts from their memories—tangible objects imbued with meaning. Our products act as social lubricants, creating new conversations, bringing back forgotten moments, sparking joy and sometimes tears.

For far too long, creating such keepsakes meant using complicated software or being overwhelmed with thousands of options. While people like me could learn these tools, so many others felt ill-equipped. Services that were supposed to spark joy became barriers instead.

Popsa exists to serve people who lack confidence with technology, feel embarrassed about their creative abilities, or simply don’t have the time to learn software.

My ambition is to completely democratize this process, because everyone deserves to reconnect with their memories, regardless of their technical skills or design expertise.

I didn’t start Popsa to sell products; I set out to create a service that gave others creative abilities, so they could make things of their memories not just with pride, but with confidence too.

Liam Houghton

CEO & Co-founder